THE WHITE OWL LITERATURE FESTIVAL AND BOOK FAIR
2024 & 2025
The region’s biggest literary celebration
We were proud to be the official design partners for both the inaugural and second editions of the White Owl Literature Festival — a visionary collaboration between The White Owl and Penguin Random House India. The first edition took place in 2024 in the vibrant and culturally rich state of Nagaland, setting the tone for a truly unique literary experience.
Our team at Black Diamond Creative Agency led the entire creative direction from the ground up. We conceptualised the logo, developed a distinct and cohesive brand identity, and designed all event-related collaterals — from stage backdrops and signage to props, merchandise, and immersive experiences. Every element was thoughtfully crafted to echo the festival’s literary essence and cultural depth.
In 2025, we continued our creative partnership with the festival, once again taking full charge of its visual identity. We evolved the design system to reflect the festival’s growing stature, while ensuring consistency with its foundational branding. Our scope included fresh campaign visuals, updated event assets, and an enhanced on-ground aesthetic that elevated the audience experience.